Marketing Strategy = Give Something Away + Sell Something Else

Category Archives: Business

Google chief economist on newspaper economics

Written by Chris F. Masse on March 9, 2010 — Leave a Comment

Hal Varian does not have the first clue.

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How do you stop hubris from creeping in?

Written by Chris F. Masse on February 24, 2010 — Leave a Comment

The last question asked to Apple COO Tim Cook.

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Google in China – [VIDEO]

Written by Chris F. Masse on January 13, 2010 — Leave a Comment

Download this post if your feed reader does not show you the video:

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How the Internet changed business

Written by Chris F. Masse on December 5, 2009 — Leave a Comment
Also posted in Business & Economic Models, Internet Marketing - Internet Commerce, Internet Strategy, Inventions & Innovations, The Internet | Tagged , , , , , ,

What Arianna Huffington said at the FTC Workshop on Journalism & The Internet

Written by Chris F. Masse on December 1, 2009 — Leave a Comment

Danny Sullivan:
Arianna Huffington, Co-Founder and Editor-in-Chief, The Huffington Post.
Jokes her great grandmother says never bet on a company that takes itself out of Google.
Desperate times lead to desperate metaphors. .. and revenue modelos … and require better journalism than we’ve had.
Her view is hybrid media would be best of online media with transparency and speed [...]

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What evangelism is about

Written by Chris F. Masse on November 16, 2009 — Leave a Comment
Also posted in Entrepreneurship, Internet Marketing - Internet Commerce | Tagged , , ,

Rupert Murdoch’s News Corporation will probably remove its Internet sites from Google Search, and erect a paywall so people will have to pay money to read news stories on the Web.

Written by Chris F. Masse on November 9, 2009 — Leave a Comment
Also posted in Internet Marketing - Internet Commerce, Journalism | Tagged , , , , , , , , , , , , , , ,

Great Leo Laporte speech. Watch it.

Written by Chris F. Masse on November 2, 2009 — Leave a Comment
Also posted in Entrepreneurship, Internet Marketing - Internet Commerce, Journalism | Tagged , , , , , , ,

Google’s Sergey Brin @ Web 2.0 Summit 2009

Written by Chris F. Masse on October 25, 2009 — Leave a Comment

Google’s Sergey Brin @ Web 2.0 Summit 2009

Also posted in Entrepreneurship, Information Technology, Inventions & Innovations, The Internet | Tagged , , ,

The Economics Of Abundance

Written by Chris F. Masse on October 22, 2009 — Leave a Comment
Also posted in All Best Posts Ever, Business & Economic Models, Internet Marketing - Internet Commerce, Internet Strategy | Tagged , , , , ,
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