Marketing Strategy = Give Something Away + Sell Something Else

Archives

No Gravatar

Archives Of The Midas Oracle Posts

-

  • Google chief economist on newspaper economics
  • Not every journalist can do good blogging
  • How do you stop hubris from creeping in?
  • SEO for startups
  • The making of the Old Spice commercial you saw you TV
  • Web Apps vs. Native Apps
  • SEO automation…???…
  • Google in China – [VIDEO]
  • If only greed & ignorance could sequester carbon, Bono could FINALLY save the planet.
  • Link building and public relations at the highest levels must be thought of both in tandem and as one.
  • Andrew Schiff is a gold bull too.
  • The Internet: Past, Present & Future
  • Midas Oracle endorses Grand Marnier.
  • Pomplamoose make money playing music for millions on the Web –without selling physical CDs.
  • How the Internet changed business
  • The most awesome WordPress theme I’ve seen so far
  • Dow Jones: Stop using our data, you compete with us. Reuters: Use our data, find interesting things, you demo the value of our data.
  • What Arianna Huffington said at the FTC Workshop on Journalism & The Internet
  • Anybody knows the solution to the missing TEXT and CATEGORIES widgets in WordPress, after moving themes?
  • Content as Advertising
  • Celebrities using Twitter (a.k.a. “Twillionaires”) can cut out the press from their PR requirements.
  • What evangelism is about
  • Flies used as ad vehicles
  • Rupert Murdoch’s News Corporation will probably remove its Internet sites from Google Search, and erect a paywall so people will have to pay money to read news stories on the Web.
  • Apple has received some $400 million in free publicity by sparingly making any announcements about the iPhone before it went on sale.
  • Does Google punish the publishers of the Text Link Ads network?
  • Great Leo Laporte speech. Watch it.
  • U2’s concert at the Rose Bowl (Sunday, October 25th, 2009) – How to download the YouTube video file
  • Domain names go international.
  • DruPal is crap.
  • Google’s Sergey Brin @ Web 2.0 Summit 2009
  • The Economics Of Abundance
  • PageRank used in assessing brand strength.
  • Introduction to SEO (search engine optimization)
  • Mint CEO Aaron Patzer on startups
  • Do not adjust your mind: There is a fault in reality.
  • What is Google Wave?
  • An open letter to Lily Allen
  • The list of British artists I will stop listening to and never buy music from
  • The Organic Marketing Manifesto
  • Yahoo! dropped charges on its US Fantasy Football site, and is now re-examining its strategy of charging for real-time stock quotes on Yahoo! Finance.
  • 58% of game players spent money on virtual items in free-to-play games in the past year.
  • Is Derren Brown’s split camera trick ethical?
  • Jim Kouzes emphasizes that the fundamentals of leadership are not a fad. While the context of leadership has changed dramatically, the content of leadership has endured the test of time.
  • Blogging = The new P.R.
  • Google Internet Summit 2009: The State of the Internet
  • Background and FAQs for publishers interested in Google News Search.
  • Jeff Jarvis tries to save local news (with spreadsheets).
  • My thought on Danny Sullivan’s post about the “Living URLs”
  • Great grades and successful founders/technology entrepreneurs have at best a zero correlation.
  • Top 10 Most Usable Content Management Systems
  • Here we have a Wall Street Journal columnist whose firm is taking his newspaper columns fresh off the press and running to any company connected to the column’s subject of the week, trying to get them to sign up with said firm—led by the columnist himself!—for PR work.
  • Who are these people prepared to tell you what they think, but not who they are? What is the mentality that lets them get in our face while wearing a mask?
  • FireRift.com = a new CMS
  • Does Google in-house URL shortening service cause problems to webmasters?
  • Each hour you spend on your hobby is an hour you don’t spend working harder to get a promotion, studying for a degree, or shopping around for the cheapest groceries.
  • Who is “SEO Bean Spiller”?
  • The worst time to join a startup is right after it gets initial VC financing.
  • John Doerr of Kleiner Perkins on the difference between “missionary” and “mercenary” entrepreneurial founders
  • Download AVATAR — Sci-Fi movie by James Cameron
  • Matt Cutts speaking at WordCamp SF 2009
  • In almost every other country, Apple has been able to sign up the leading carrier to carry its iPhone, effectively by telling the carrier: “You’re just a pipe, thank you very much.”
  • “We are featured artists who believe we need to take control of our destiny and our music, so that we can make the most of the opportunities presented by digital technology.”
  • Apple iPad = Large screen reading device …!??…
  • Between the time they set up the camera and posed for the photo, a squirrel got between them and the camera.
  • Unlike most online media, we’ve already lived this story once. Slate charged for content for a year in the late ’90s. It was a demoralizing experience — we lost the vast majority of our readers, and it took awhile to regain them when we dropped the subscription model. It is a decade later but I don’t think the world has changed. In a universe with enormous amounts of excellent free content, it doesn’t make sense for most online news enterprises to charge. Slate has no plans to do it. That said, it may make sense to charge for particular kinds of content delivered in exceptional ways. We charged for our 2008 iPhone polling app, for example.
  • YouTube videos by type
  • Everything is possible.
  • Moby on the music business
  • WordPress.org Showcase
  • Services are not offered for free at all.
  • Rather than fighting against the tide, they ought to learn how to surf.
  • The Economy of Attention
  • Testing my new WordPress-to-Twitter plugin — ± ! @ # $ % ^ & * ( ) _ + – = ? , . /
  • How the Hell Did Matt Get People to Dance With Him?
  • Life.gif
  • The History of a Virtual CEO – by Randy Komisar
  • Russians tried to silence Cyxymu by way of DDoS —and, by the same token, made him famous.
  • InTrade prediction markets and ABC 20/20’s John Stossel on health care reform
  • Is the advertising model dead?
  • Cut yourself off from links, behind pay walls, and you cut yourself off from the internet and its real value.
  • Blaming the new leaders or aggregators for disrupting the business of the old leaders, or saber-rattling and threatening to sue are not business strategies – they are personal therapy sessions. Go ask a music executive how well it works.
  • Just one word about the Gawker–WashPost controversy
  • Against Intellectual Monopoly – by Michele Boldrin and David Levine
  • How to create lots of revenue and lots of profit
  • Michael Masnick – NARM 2009 State Of The Industry
  • Chris Anderson visits Google to present his book, “Free”.
  • Tom Peters on blogging
  • Organ virtuoso Qi Zhang plays her electric rendering of “Ridiculous Fellows” from Prokofiev’s “The Love for Three Oranges” orchestral suite. This exhilarating performance from TEDx USC features the Yamaha Electone Stagea, a rare, imported instrument specially programmed by Qi herself.
  • Chris Anderson’s FREE – Revenue BootCamp 2009 – Video
  • How many Internet users in the world?
  • SEM & SEO
  • Is Search Engine Optimization (SEO) a sub-set of Search Engine Marketing (SEM)?
  • Search Engine Optimization (SEO) versus Search Engine Marketing (SEM)
  • RE: Case study of business strategy that goes berzerk
  • Dan Lyons is a good entertainer, but a crappy business thinker.
  • Although it may seem counterintuitive, consider adopting a trademark that bears no relation to the product or service with which it will be used. Although these marks take a lot more time and effort to become a recognizable brand, eventually they can become the strongest trademarks.
  • Unfortunately, as soon as they graduate, our people return to a world driven by a tool that is the antithesis of thinking: PowerPoint.
  • My name is Carlos Miller and I am a multimedia journalist who was arrested by Miami police after taking photos of them against their wishes, a clear violation of my First Amendment rights. Since that arrest on Feb. 20th, 2007, I’ve been fighting a lengthy battle against the State of Florida to prove my innocence. Recently, a jury acquitted me of disobeying a police officer and disorderly conduct, but convicted me of resisting arrest without violence. I am now appealing the conviction. During the sentencing, an extremely biased judge gave me four times the amount of probation the State was seeking because he was angry that I had blogged about my case. Judge Jose L. Fernandez said he was “shocked” by my lack of remorse in this case. But why should I show remorse for crimes I did not commit?
  • The Yes Men
  • See Plans and Pricing
  • Jeff Bezos (Amazon and Zappos) about the 3 keys to success
  • R.I.P. SpreadFair
  • I have used Google Wave extensively since the sandbox preview became available, and I will tell you this: it breaks normal conversation conventions left and right. While it looks and feels like email in many ways, its unique hybrid of realtime and message-based communication takes some getting used to. Using applications in-wave, editing other people’s messages, and integrating robots into your conversations are going to confuse and even scare people.
  • Case study of business strategy that goes berzerk
  • Michael Masnick’s smart way of monetizing his blog
  • Fascinating story about FaceBook versus Google
  • AskMarkets’s widget don’t go into feeds —triple alas.
  • A new lawsuit from a Beverly Hills, Calif., man alleges that Apple conspired with the Italian mafia to secretly track him, transmit threatening messages to his iPod, and insert the word “herpes” into the song “Still Tippin’” by Mike Jones.
  • 5 Internet business models
  • Google is the poster child of FREE.
  • OpenBitTorrent & PublicBitTorrent
  • Great people I met at the first BarCamp Sophia Antipolis 2009
  • Twitter Break-in Exposes the Major Flaws in Cloud Computing.
  • New York Attorney General Andrew M. Cuomo announced a settlement with cosmetic surgery outfit Lifestyle Lift over the publishing of fake consumer reviews on the Internet.
  • Tim Berners-Lee’s keynote speech at ‘Web at 20′ event
  • Blogs are the biggest referrer of video views.
  • How Joshua Micah Marshall is going to destroy Talking Points Memo
  • Will CrowdCast help organizations generate more objective forecasts?
  • Apple’s Strategic Marketing 101
  • How journalists should be blogging
  • The new Gawker commenting system
  • Copyright laws threaten our Internet freedom.
  • Give Something Away + Sell Something Else = The Atlantic’s business model
  • SEMPO Institute
  • Entrepreneurs = Recovery
  • How to create a successful startup
  • A reflexion about Guy Kawasaki and Seth Godin
  • OpenBitTorrent
  • Our networking groups at LinkedIn
  • Michael Masnick on Chris Anderson’s FREE
  • June 28’s BetFair millionaire story in the News Of The World was totally bogus.
  • The cathedral plus the bazaar
  • Malcolm Gladwell tries to debunk Chris Anderson’s FREE.
  • Download Home film (Yann Arthus-Bertrand’s documentary film) = Descargar HOME película = Herunterladen HOME film = Télécharger film HOME
  • Amazon cuts relationships with its affiliates from North Carolina.
  • 2 Internet villains: The Associated Press (AP) and the Recording Industry Association of America (RIAA)
  • Why the newspapers should die
  • Gawker Media Network – QuantCast
  • Chris Anderson got it wrong?
  • Twitter NOT
  • Google’s marketing explained by Marissa Mayer
  • Brad DeLong bends Eric Zitzewitz’s ear.
  • Google I/O 2009 – Site Review by the Experts
  • Hunch
  • Chris “Free” Anderson sucking up to WSJ’s Alan Murray?
  • Outsourcing Twitter’s strategy
  • How to get a FaceBook name — facebook.com/username/
  • How can I get free anonymous BitTorrent?
  • What should you do when blocked unfairly by Askimet?
  • This post is yet another test.
  • Testing a text-to-speech WordPress plugin –VozMe.
  • This post is a test.
  • How to download HOME, the documentary of Yann Arthus-Bertrand
  • The Internet is a component of free speech and consumers’ rights.
  • Can you compete against free?
  • This post is a test… —
  • The Blogging Process
  • Maker Faire Bay Area 2009
  • A great debate on the future of media and journalism
  • “Internet Strategy”… is our official keyword here.
  • Google Page Speed
  • A TV news anchor bows before the US president.
  • The WordPress and WordPress MU codebase will be merged.
  • BarCamp in Sophia Antipolis, France
  • Google Wave
  • Why don’t the Wall Street Journal executives ask Rupert Murdoch to shut up?
  • Let’s boycott U2.
  • Content Models vs. Business Models
  • The eBay users have gone elsewhere.
  • GigaOM Pro will be profitable or won’t be profitable.
  • Amazon.com is that red skyrocket.
  • Matt Mullenweg and Richard Branson
  • Google’s auctions
  • Paul Graham on startups
  • Global, social, open, mobile, playful, intelligent, and instantaneous
  • Branding or Usability?
  • Musician Brian Eno on the new Internet business models for living off music creation
  • HubSpot = a good SEO tool
  • The new Internet is completely dominating our world.
  • Tim O’Reilly says that book piracy is not a problem.
  • Search Engine Optimization
  • Wikipedia’s Jimmy Wales on the deletion of International Herald Tribune’s articles
  • The Quest for Computable Knowledge
  • Why pirating e-books is good for their authors
  • The 5 best search engines
  • The Economics Of Free
  • Asking the very good questions to green activist Al Gore
  • Computer Marketing 101 — Steve Jobs Edition
  • History of the Internet
  • The Pirate Google
  • WordPress is on a roll.
  • CNBC’s Fast Money Dylan Ratigan
  • Nate Silver, financial market analyst wannabe —not
  • Humm… I am not so sure.
  • Socialism is a an addiction.
  • Using a crisis atmosphere to amass more money and power in Washington
  • Awesome piece by Daniel Gross
  • End of the Recession in 2009?
  • The Formula That Killed Wall Street

    • -

    -

    Midas Oracle Contents

    - Pages

    - Posts

    - Best Posts

    - Probabilistic Predictions

    -

    About Midas Oracle

    - About Midas Oracle .NET

    - Blog Authors

    - Contact

    - Terms Of Use

    -

    -

    Leave a Reply

    You must be logged in to post a comment.

    Search

    Recent Comments

      Post Categories